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PRSA Austin - Advancing the Profession and the Professional

Why you can't NOT Communicate
September 30, 2010


The most successful leaders know that communication is the competency most critical to moving businesses forward, is the best defense in managing change and difficult situations, and is the driving force in engaging others. David Grossman, ABC, APR, Fellow PRSA, is a recognized national speaker on the subject of corporate and internal communications. David's latest book "You CAN'T Not Communicate" shares winning communication strategies that have helped leaders differentiate themselves, elevate their impact, accelerate results and drive business performance across Fortune 100 organizations.

Join PRSA Austin Chapter for our September program to gain insight from David as he shares practical examples and best practices including:
The three fundamental truisms every leader must understand
The three myths leaders believe
The most common traps leaders face
The Great Eight communication basics: What great leaders do

Date: Thursday, September 30, 2010

Time: 11:30 a.m. - 1:00 p.m.

Location: Maggiano's Little Italy at The Domain
10910 Domain II Drive, Suite 100
Austin, TX 78756

Fees:
Members and Students: $35
Non-members: $45

Register now!

APR Value


The Accredited in Public Relations (APR) credential is valuable to those practitioners who earn it; to the agencies, clients and organizations they represent; and, perhaps most importantly, to the public relations profession itself.

Recognized Standard. Established in 1964, the Accreditation Program is the profession's only national post-graduate certification program. It measures a public relations practitioner's fundamental knowledge of communications theory and its application; establishes advanced capabilities in research, strategic planning, implementation and evaluation; and demonstrates a commitment to professional excellence and ethical conduct. The skills acquired through the process are applicable to any industry or practice area. Currently, more than 5,000 professionals from the agency, corporate, association and education fields hold the APR mark, Harold Burson and Daniel J. Edelman notable among them. Granting of APR is overseen by the Universal Accreditation Board.

Promotes Lifelong Learning. All APRs are required to complete continuing education programs, pursue volunteer work or pursue other professional development activities to keep their skills sharp and their Accredited status active.

Career Enhancement. Unlike other professional certifications, such as CPA, Accreditation in Public Relations is a voluntary demonstration of competency; as such, it reflects a strong commitment to the profession. Earning Accreditation also provides a distinction that can set individuals apart and open doors to career advancement and higher compensation.

Positive for Public Relations. Our profession is among the most misunderstood and criticized. Through their high professional and ethical standards, Accredited professionals contribute to greater understanding of public relations as a vital management function, and undermine those who would refer to our craft as spin, our professionals as flacks, and our currency as misrepresentation and disinformation.

Where your career in public relations takes you is based on individual drive, determination and diligence. The Accredited in Public Relations (APR) designation proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena. Begin your application and study process today!

A Readiness Review Panel is scheduled for Friday, September 10, 2010 where APR-credentialed professionals will serve on a panel to interview and test potential APR candidates. Mark your calendars to be a part of this testing portion. First, your application must be approved. Please contact the local Austin PRSA Chapter Accreditation Chair Samantha Sipowicz, APR at samsip@shellmedia.com or call 512.657.6700.



PRSA Austin Chapter Privacy Policy

When you make a purchase using a credit card, we collect your name, your billing address for the card, the card type, number, and expiration date. We collect this information in order to bill you for your purchase.

The security of your personal information is very important to us. In our efforts to protect your online transactions, we use a technology called Secure Sockets Layer (SSL). If your browser is capable of SSL (and most are), your personal information will be automatically encrypted, or encoded, before it is sent over the Internet. PRSA Austin Chapter has also obtained a digital certificate from GeoTrust, Inc., a leading provider of Internet trust services. When you enter a secure portion of our site (which is any page containing any of your personal information), an image of a closed lock or a solid key should appear in the bottom bar of your browser window. This certificate guarantees that your personal information is being transmitted in secure (encrypted) form to our Web server, not to some unknown or unauthorized server.

We value your trust very highly, and pledge to you, our customer, that we will work to protect the security and privacy of any personal information you provide to us and that your personal information will only be used as set forth in this Policy. This includes your name, address, phone number, email address, and credit-card information, in addition to any other personal information that can be linked to you, personally.

We do not and will not sell or rent your personal information to anyone. You have the right to control your personal information as you see fit. We collect only the personal information you allow us to collect, and then it is used only to help us serve you better.


PRSA Austin Chapter has a no refund policy. Substitutions are allowed at no charge.

Created on 02/04/2003 10:24 AM by admin
Updated on 09/02/2010 05:38 AM by bsquires
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